![]() ![]() See how we craft our clients’ website content to re-position them as experts in their fields. If their Google My Business listing is spot-on but their website doesn’t meet the customer’s needs, then that great first impression won’t count for anything. Your Google My Business profile links directly to your website, if you have one. Having plenty of great reviews will show new customers that your offer a great service and will even help boost your ranking on Google. Customers value them as highly, if not more so, than a personal recommendation. If you can do all this, and your competitors aren’t, you’re already at an advantage. It should list your opening hours and contact information, and link to your website. Your listing should have a 5-star rating with plenty of reviews. If, on the other hand, a customer finds your listing through a search for one of your services, the challenge is to stand out over your competitors. This is your chance to make a great first impression with plenty of photos, good reviews, and answered questions. When a customer searches for your business name, the first thing they see is often your Google My Business listing. Google My Business is an essential tool for making a good impression to your customers and marketing yourself locally. Getting your listing right is essential to helping your business to succeed against your local competitors. Here’s an example.Įssentially, it’s the information the Google displays about a company when you search for them. ![]() You will have seen a Google My Business listing before. By verifying and editing your business information, you can both help customers to find you and tell them the story of your business. Google My Business is a free and easy-to-use tool for businesses and organisations to manage their online presence across Google, including Search and Maps. What is Google My Business?Īccording to the almighty Google themselves: By focusing on improving their listing, Broadstairs Roofing were able to grow their flat roofing customer base. They now have many more reviews than their competitors and stand out as the better company.īroadstairs Roofing’s Google My Business listing was at the centre of this work. The result of the work was that Broadstairs Roofing began appearing above their competitors for searches for flat roofing services in their local area. We advised them to tackle this challenge on two fronts: improving both their website content and their Google My Business listing. In the video above, we used the example of Broadstairs Roofing, a company local to us.īroadstairs Roofing came to us asking for help reaching customers that wanted flat roof repairs and installations. Helping Broadstairs Roofing to rank locally for their flat roofing service Alternatively, continue reading to learn a little more about what Google My Business is and why it’s so important. ![]() If you like, you can skip to a more detailed description of these steps. Provided that you include as much information as possible, you’re off to a good start.įollow these steps to set up your Google My Business listing: Setting up your listing is both free and fairly simple. ![]()
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